Identify that your efforts to reach distributors, on- and off-premise restaurants and stores, and consumers will benefit from structured, focused engagement plans that combine the tools and insights to win against your competition.
Before the Workshop
Invite the sellers and marketers, along with leadership, that drive your business to a day-long onsite or virtual working session.
In the Workshop
Spend the day creating your Target Account Plan(s) via interactive exercises that comprise the Three Tier Planning process.
After the Workshop
Take action and execute the built and vetted plans to engage target accounts and convert buyers to customers.
